WOMMA Reaches #1 without Search Engine Campaign
Search engine ranking is partially a function of how many people link to your site. A combination of several factors has pushed WOMMA to #1 or #2 in MSN, Google, and Yahoo when searching for "word of mouth" and "word of mouth marketing."
How did this happen? The nature of an organization like ours means many members link back to us. This, combined with our work with the blogger community, has pushed WOMMA to the top without a formalized search engine campaign.
(Our special thanks go to the WOMMA members and bloggers who linked to us over the past few months. We greatly appreciate your support.)
THE LESSON: Word of mouth pays off in more ways than just generating sales.
