WOM vs. Ads Blog Posts Explore New Territory
When WOMMA launched the WOM vs. Ads blog, our goal was to invite a wide range of experts who would explore a diverse array of ideas and share their thoughts with the public. More than a dozen authors have already posted about a plethora of different topics. Here is a sample:
* Advertising can be WOM (and should be)
* The most important question a company can ask its customers
* "The Difference is Why" series from Brand Autopsy
* Customers' selective blindness to advertising
Join the conversation:
http://ads.womma.org
