Discovery's Good Customer Service Equals Great WOM
Most of the time, you hear from a vendor's billing department when you owe them money. How often does a company get in touch with you to check if they owe YOU money?
That's exactly what Discovery Communications did. In October, Discovery's Accounts Payable department sent clients a letter not only thanking them for their business, but asking if the firm owed them money!
Vendors get a bad rap, but this is one case where good customer service garnered some great word of mouth.
More info:
http://www.discovery.com
