Poolside WOM: Listen to WOM Wednesday Audio
If you're looking to brush up on your word of mouth education this summer, why not start with some of WOMMA's past WOM Wednesday Teleconferences? They're all available for download exclusively for WOMMA members in our Member Center. Among them:
* "How to Start a Brand Ambassador Movement"
Featuring Susanne Fanning, Senior Manager of Public Relations, Fiskars Brands, and Virginia Miracle, Director of Word of Mouth Marketing, Brains on Fire
* "Inside the Launch of Nintendo Wii"
Featuring Stephen Jones, EVP, GolinHarris, and Perrin Kaplan, VP, Marketing and Corporate Affairs, Nintendo of America
* "Creating a Bestseller Using WOM"
Featuring Greg Stielstra, Author, PyroMarketing and VP, Marketing, Thomas Nelson Publishing, and Bryan Eisenberg, Author, Waiting for Your Cat to Bark and Co-Founder, Future Now
* "Co-creation -- the Ultimate Consumer Engagement"
Featuring John Bell, Managing Director, 360 Digital Influence, Ogilvy Public Relations Worldwide, and David Churbuck, VP, Global Web Marketing, Lenovo
* And many more!
Enrich your word of mouth audio library.
