Happy New Year, Now Go Google Yourself
On his blog today, Seth Godin reminds readers to go ahead and indulge in a little ego surfing. In our information-saturated world, reputation management isn't something that should be ignored. As Godin points out, your prospects, prospective employers, and probably even your co-workers are going to do it, so take the time to know what's being said about you, your company, and your brand.