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WOMMA Home / The WOMMA Word / March 2008 / McDonald's Employees Encouraged to Blog on Station M

McDonald's Employees Encouraged to Blog on Station M

McDonald's has launched an internal blog, called Station M, and is encouraging its 15,000+ eligible employees to post and discuss McDonald's-related issues on the site. The site was created in response to an evaluation process, which found blogs to be the best two-way communication platform available to the company.

– More from MarketingVOX (03/27) | Permalink