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Getting a good grip on a platform as seemingly limited as the 140-character microbloging site, Twitter, can be a challenge for the uninitiated -- which is why how-tos are so helpful. This article from MarketingVOX offers some tips on how to use Twitter right -- especially as a way to build your brand. It includes insights into how to build your contacts lists (follow everyone), as well as how to interact (be personal and responsive).