Disney Getting Social With Tweens
To bloster the launch of its Prince Caspian video game, WOMMA member company Disney is opening up its DGamer site. DGamer is a social network designed for tweens that allows them to create avatars, chat with other users, and share high scores and other stats from their Disney games -- including the new Prince Caspian game. According to this article from The Globe and Mail, the DGamer space is just the latest leg in the company's growing involvement in the digital world.