Gender, Age Skew Social Network Habits, Younger Users Still Dominate
According to a recent study from Rapleaf, social media usage is still strongest among internet users aged 14-24. Within their database of 49.3 million people aged 14-74, Rapleaf found more than 120 million social networking profiles, with each person having a profile on an average of two to three social networks. Women and internet users aged 14-24 gravitate towards social networks MySpace and Facebook, according to the study, and men and internet users aged 25-34 use Flickr and LinkedIn more frequently.