Number of UK Social Net Users On the Rise
More than 11 million internet users in the UK visited social networking sites at least once per month in 2007 -- and social network ad spending is rising to meet the influx of users, according to this article from MarketingVOX. In the UK, as well as in other foreign markets, social networking site Facebook has pulled ahead of MySpace, while MySpace still dominates (according to some reports) in the U.S.