Kristian Bush, of the hit duo Sugarland, just like the rest of our loyal WOMMA followers, uses word of mouth to get his name out there and grow his brand. At WOMMfest on Feb. 19, our first ever coast-to-coast celebration of WOMM, Kristian will share his story and how he used WOMM to reach new heights in the country music arena and beyond.
Kristian will be speaking to over 200 eager marketers in Atlanta at the 755 Club at Turner Field, but WOMMfest attendees in Chicago and Seattle will also get to see his presentation live as we stream each keynote speech across the country. Below is brief description of Kristian’s presentation.
Disrupt, Re-Frame and Lead - Using WOMM to Propel Global Growth
Grammy winning superstar Kristian Bush will discuss how he and his singing partner Jennifer Nettles have applied the principles of WOMM to propel the success of their band Sugarland. While walking through these principles, Kristian will illuminate key strategies that you can take and apply to your business.
In addition, at WOMMfest Atlanta, attendees will see a live performance by Dad’s Garage, the hit comedy troupe known as the Best Theatre and Improv Troupe in Creative Loafing for the last 10 years.