For questions or inquiries about this program, please email Events@WOMMA.org, or contact Megan at (312) 853-4400 x215.
WOMMA's Certificate Program is taught by accomplished, world-class professionals who use case studies, team projects, and competitive analysis to present an array of learning experiences that will impact your on-the-job performance.
Applications
WOMM-COM enrollment applications are reviewed and processed as received.
You will receive confirmation of participation within 72 hours.
This is a non-refundable application fee to WOMMA's Certificate Program.
Special Registration Offers
A team rate is available for multiple registrations from the same organization registering at the same time. For discount information, please email Events@WOMMA.org or contact Megan at (312) 853-4400 x215 or Megan@WOMMA.org.
Group Rate Discount Codes
Members
Nonmembers
3 - 5 team members @
$295 ea
$395 ea
6 - 14 team members @
$275 ea
$375 ea
15 - 29 team members @
$175 ea
$250 ea
30 or more team members @
$85 ea
$150 ea
• February 21
Defining Word of Mouth and Social Media Instructor: Geno Church, Brains on Fire
• February 23
Requirements for Successful Social Media: The Right and The Wrong Instructor: Joel Warady, Enjoy Life Foods
• February 28
Social Tools: Breaking Down the What, Where, and How Instructor: Chris Laird, P&G Tremor
• March 1
WOM Strategy Development: Defining WOMM and How it Fits into an Integrated Marketing Campaign Instructor: Brad Lawless, CollectiveBias
• March 6
ROI of Word of Mouth Instructor: Ed Keller, Keller Fay Group
• March 8
Understanding the Ethical & Legal Issues Around WOMM & Social Media Instructors: Patrick Thoburn, Matchstick & Malcolm Faulds, BzzAgent
"A WOMM-COM certificate clearly demonstrates personal commitment to innovative, effective, and ethical WOMM marketing."
"This course was an excellent introduction to the principles of word of mouth marketing with actionable learnings that I'll be able to immediately put to use."
"The WOMMA online social media and WOMM certificate course is a great resource for marketing professionals who are at the point of integrating Social Media/Word of Mouth strategies into their marketing mix. It teaches and validates best practice approaches and key considerations, governance, and change management."
"Great over-all experience! Really enjoyed and learned a great deal!"
"Good introduction for those who have a novice to intermediate level knowledge of Social Media."
"Kudos to WOMMA for taking the lead on establishing WOMM-COM. I highly recommend the course as valuable learning for anyone working in this business at any level of experience."
