Written by David Rabjohns on May 12th, 2009 11:47 AM CST
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In the current economic climate few things are more important than understanding how to get more bang for your marketing dollars. The Word Of Mouth Marketing Association WOMMY Awards celebrate the very best in effective social media marketing – with real metrics.
What are the WOMMY Awards?
For creativity we have the Addys for effectiveness we have the Effies and for creativity and effectiveness in social media we have the WOMMYs. Now in their fourth year, the awards identify and reward the very best in Word of Mouth Marketing. Previous winners include megabrands like McDonald’s, Hewlett Packard and smaller brands like The Shops at Atlas Park. |
What’s new this year?
This year there are:
* New categories (now including multinational)
* New Judges (from the top companies)
* New judging criteria (more focus on demonstrating results)
* New Award (sexier…more desirable).
* New opportunities to be seen:
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1) Winners present their cases at the November WOMMA Summit.
2) Top Media (magazines and digital) write about & publish the winners.
3) WOMMA publishes a book of the winners…proof social media works. |
Where do I sign up?
* You can’t yet; the full website is available on July 4th at WOMMA.org.
* For now, if you pre-register at WOMMA-U can save $200 ($299 for members vs. $499) for the standard fee. Simply e-mail Teresa Buescher Teresa@WOMMA.org or Tweet #wommy to TBUESCHER before 5pm on Monday, May 18th and get your WOMMA-U discount code.
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