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Requirements & Restrictions
The FOM Fine Print
This Friend of WOMMA designation may be assigned to organizations interested in growing the concept of Word of Mouth in their non-North American or Non-UK region. The designation is available to entities that include individual proprietors, WOM vendors, brands, agencies or media companies and is structured as a simple way to provide credibility and leverage as an aligned group.
More Fine Print
WOMMA retains the absolute right to the Friend of WOMMA designation. If members are not adhering to the WOMMA Code of Ethics or to any rules and regulations adopted by appropriate governmental agencies in the country in which the Friend of WOMMA is located, or are using WOMMA materials inappropriately, WOMMA has the right to rescind the membership. If the designation is rescinded, the partner will not be entitled to any refund of their dues. They must agree to no longer list themselves as a Friend of WOMMA and to no longer distribute any of our materials and immediately remove any reference to WOMMA from any printed or electronic media. See a sample agreement. |
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Before you leave, make sure you see these.
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This 25-page eBook examines the valuable word of mouth marketing trends presented through case studies and Keynotes at WOMMA Summit 2011.
Download eBook
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Best Practices Guidebook: WOM in the Customer Contact Center
Read the Guidebook
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Webinar Library
Download podcasts, presentation decks, and watch SlideShares of WOMMA Webinars and Brand Council Webinars.
Visit the Library
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WOM 101
Learn the art and science of creating effective marketing programs that get customers talking.
Download PDF
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Ethics Toolkit
The WOMMA Ethics Toolkit defines best practices, baseline rules, and asks 20 questions to help you ethically comply.
Download PDF
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Learn from the brands and agencies that successfully developed and measured WOMM campaigns. Stand on the shoulders of these giants, use their lessons learned, and grow your WOMM knowledge.
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Building A Loyal Community for the Travel Channel
more..
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ABC Studios Advisory Panel: It’s Emmy Time!
more..
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