The Keller Fay Group, a highly regarded and innovative market research firm, is seeking an account executive to join our small but growing team in New Brunswick, NJ. Keller Fay is the first market research firm to bring best-in-class survey research techniques to the measurement of word of mouth. Word of mouth marketing is now a $1 billion industry and the fastest growing segment within marketing services.
Duties and Responsibilities:
The Account Manager is a senior research professional with broad research experience responsible for expanding relationships with existing clients.
- Develops and manages relationships with clients
- Provides high-level design, analysis, and oversight to research projects
- Writes persuasive research proposals
Qualifications:
- Minimum 8 years experience in marketing research or related fields
- Advertising or media research experience a plus
- Bachelor's degree (Master's desirable)
About Keller Fay:
The Keller Fay Group is the first full-service marketing research and consulting company focused on word of mouth (WOM) marketing, offering both custom and syndicated research solutions. The firm's principals are Ed Keller, former CEO of RoperASW and NOP World Consumer, and co-author of The Influentials, and Brad Fay, recent winner of the Grand Innovation Award of the Advertising Research Foundation. For more information, visit www.kellerfay.com.
