WOM in the City II
Join WOMMA and member-company sponsor Golin Harris as the WOM education road crew makes a return trip to NYC. We're giving East Coast word of mouth marketers a second chance to attend an information-packed, half-day session. Don't miss it!
Please note: We must be informed of any attendees because they will not be allowed to access the building with out their name on a guest list.
| 7:30 a.m. - 8:00 a.m. | Breakfast |
|---|---|
| 8:00 a.m. - 8:45 a.m. |
What is WOM? Brad Fay, COO, The Keller Fay Group |
| 8:45 a.m. - 9:30 a.m. |
WOM Ethics: How to Win Friends and Stay Out of Trouble Peter Waldheim, Interim CEO, WOMMA |
| 9:30 a.m. - 9:45 a.m. | Coffee Break |
| 9:45 a.m. - 10:30 a.m. |
How-to: Online and Offline WOM Malcolm Faulds, VP of Media Services, BzzAgent |
| 10:30 a.m. - 11:00 a.m. |
Case Study Rob Key, CEO, Converseon |
| 11:00 a.m. - 11:45 a.m. |
Wrap up Panel and Q&A Brad Fay, COO, The Keller Fay Group |
| 11:45 a.m. - 12:00 p.m. | Why Join WOMMA |
| Note: Schedule and speakers subject to change. | |