360i is an employee-owned digital communications agency that drives results for Fortune 500 marketers through insights, ideas and technologies. 360i helps its clients think differently about their online presence and evolve their strategies to take advantage of the new world of marketing communications – one where brands and consumers engage in interactive and multi-directional conversations.

360i’s Digital Word of Mouth (DWOMSM) service helps brands build and nurture relationships with online influences – frequently bloggers, editors, forum moderators and fan site creators – to write about our clients' products and services. We provide these industry influencers with new, differentiated content to target niche audiences. These online influencers then write about the topic and spread the message to their readers.

Current brands partnering with 360i include Colgate, H&R Block, JCPenney, NBC Universal, Nestle and Office Depot, among others. 360i is division of Innovation Interactive http://www.innovationinteractive.com, a digital marketing services company. For more information, please visit http://www.blog.360i.com and follow @360i on Twitter.