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Affinitive




Affinitive helps consumers express their passion for the brands they love.

Affinitive is word of mouth and social marketing and technology solutions pioneer. Since 2002, our innovative solutions have encouraged brands to engage, inspire and empower consumers, cultivating loyalty and brand advocacy through meaningful and deep engagement across any channel.

We are an award winning independent agency headquartered in New York City with offices in San Francisco. We’ve managed more than 175 word of mouth (WOM) and social marketing programs engaging hundreds of thousands of consumers creating millions of word of mouth conversations. Affinitive is a founding member of the Word of Mouth Marketing Association (WOMMA) and a Facebook Preferred Developer Consultant. Clients include Random House, E. & J. Gallo Winery, Ubisoft, Major League Soccer, Iovate, Sports Authority, Novartis, Sega, Contiki, diptyque Paris and others.

Our solutions and capabilities include:

• Social Media Listening
• Internal Policies, Education and Training
• Facebook & iPhone Applications
• Facebook Advertising
• Viral Marketing
• Social Sweepstakes
• Brand Communities (Public & Private)
• Community Management & Moderation
• Content Development
• Social Profile Management
• Blogger Outreach
• Loyalty & Rewards Programs
• Product Sampling
• CRM Integration

For more information and case studies please visit:

Web - www.beaffinitive.com
Blog - www.socialmediaplayground.com
Facebook - www.facebook.com/affinitive

 

 
 
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2011 WOMMA Events
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Buyers Guide & RFP Service
Find your next WOM vendor & expert company, or submit an RFP to member companies specializing in: Digital WOM, Research, Consulting, Offline WOM, or Communities.
Downloads
Before you leave, make sure you see these.

This 25-page eBook examines the valuable word of mouth marketing trends presented through case studies and Keynotes at WOMMA Summit 2011.
Download eBook

Best Practicebook: WOs GuideM in the Customer Contact Center

Read the Guidebook


Webinar Library
Download podcasts, presentation decks, and watch SlideShares of WOMMA Webinars and Brand Council Webinars.
Visit the Library


WOM 101
Learn the art and science of creating effective marketing programs that get customers talking.
Download PDF


Ethics Toolkit
The WOMMA Ethics Toolkit defines best practices, baseline rules, and asks 20 questions to help you ethically comply.
Download PDF


Case Studies
Learn from the brands and agencies that successfully developed and measured WOMM campaigns. Stand on the shoulders of these giants, use their lessons learned, and grow your WOMM knowledge.

Building A Loyal Community for the Travel Channel
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ABC Studios Advisory Panel: It’s Emmy Time!
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© 2010 WOMMA