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Barilla America
Barilla America Inc., the U.S.-based division of the Barilla Group, the Italian Food company since 1877, was founded in 1996, and produces the #1 pasta brand in the USA. We apply the same passion and time-tested pasta-making techniques inherited by our Italian counterparts in order to ensure that the processes are maintained to the highest quality and standards. Barilla also manufactures Barilla pasta sauces and Wasa Crispbreads. Barilla focuses on producing, distributing and promoting nutritionally balanced and delicious authentic Italian food that represents the best of the Italian culinary culture in the world.
Visit Barilla America
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Before you leave, make sure you see these.
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This 25-page eBook examines the valuable word of mouth marketing trends presented through case studies and Keynotes at WOMMA Summit 2011.
Download eBook
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Best Practices Guidebook: WOM in the Customer Contact Center
Read the Guidebook
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Webinar Library
Download podcasts, presentation decks, and watch SlideShares of WOMMA Webinars and Brand Council Webinars.
Visit the Library
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WOM 101
Learn the art and science of creating effective marketing programs that get customers talking.
Download PDF
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Ethics Toolkit
The WOMMA Ethics Toolkit defines best practices, baseline rules, and asks 20 questions to help you ethically comply.
Download PDF
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Learn from the brands and agencies that successfully developed and measured WOMM campaigns. Stand on the shoulders of these giants, use their lessons learned, and grow your WOMM knowledge.
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Building A Loyal Community for the Travel Channel
more..
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ABC Studios Advisory Panel: It’s Emmy Time!
more..
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