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Calyp
Blue Calypso is a marketing content network powered by “Calyp” the mobile and web app for iOS, Android, RIM and desktop use that matches marketers with targeted consumers who are passionate about particular brands, thereby creating sponsored “endorser” relationships. Endorsers are empowered to push otherwise known as “calyp” campaigns to their social circles over mobile & social networks, serving relevant advertising & marketing messages through texts, tweets and posts by uniting mobile devices & social media psychology.
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Before you leave, make sure you see these.
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This 25-page eBook examines the valuable word of mouth marketing trends presented through case studies and Keynotes at WOMMA Summit 2011.
Download eBook
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Best Practices Guidebook: WOM in the Customer Contact Center
Read the Guidebook
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Webinar Library
Download podcasts, presentation decks, and watch SlideShares of WOMMA Webinars and Brand Council Webinars.
Visit the Library
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WOM 101
Learn the art and science of creating effective marketing programs that get customers talking.
Download PDF
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Ethics Toolkit
The WOMMA Ethics Toolkit defines best practices, baseline rules, and asks 20 questions to help you ethically comply.
Download PDF
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Learn from the brands and agencies that successfully developed and measured WOMM campaigns. Stand on the shoulders of these giants, use their lessons learned, and grow your WOMM knowledge.
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Building A Loyal Community for the Travel Channel
more..
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ABC Studios Advisory Panel: It’s Emmy Time!
more..
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