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BzzAgent
BzzAgent is an international word-of-mouth (WOM) media network powered by more than a half-million people. We pair consumers with products, information and digital tools to activate widespread opinion-sharing within our own online community and throughout each member’s personal social circles. .
BzzAgent’s proven process and media network allows marketers activate and measure millions of conversations and do it all in an organized, scalable way. BzzAgent has been at the vanguard of WOM marketing since 2001. We have conducted over 600 WOM programs for major brands including P&G, Wrigley, Kraft, TV Guide, Nestle, Philips and Logitech.
BzzAgent participants have spread honest word of mouth to more than 125 million friends and family members. For more information on the company visit BzzAgent.
500 Harrison Ave 3R
Boston, Massachusetts
Phone: 617.451.2280
Email: bzz@bzzagent.com
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Webinar: When Companies Need More Than Facebook: How an Internal Social Network is an Advantage
Free for Everyone
Wed., July 8 at 12 pm EST
more... |
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Before you leave, make sure you see these. |
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Webinar Library
Download podcasts, presentation decks, and watch SlideShares of WOMMA Webinars and Brand Council Webinars.
Visit the Library |
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WOM 101
Learn the art and science of creating effective marketing programs that get customers talking.
Download PDF |
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Ethics Code
The WOMMA Ethics Code of Conduct defines best practices, unacceptable practices, and baseline rules of the road.
Download PDF |
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Metrics Best Practice Guidebook
Provide your ideas to help improve the draft of our guide which helps to practically explain measurement & metrics.
Download & Comment |
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Read about companies that do it right. |
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Twebinars: How Radian6 Generated Brand Awareness Through Social Media and WOM
Interest in Radian6’s social-media-monitoring platform depended on a wider adoption of social media among marketing and communication professionals... more... |
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Building A Loyal Community for the Travel Channel
The Travel Channel boasts a diverse range of viewers, from armchair dreamers, living vicariously through the shows, to veteran travelers ready to plot their next trip. Travel Channel's challenge is to deliver content and consumer touch points... more.. |
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