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e-Storm International
Visit e-Storm International
Spread Your Message By Word of Mouth
Remember what happened in high school? You said something to someone before first period. By lunchtime, the entire school knew the story. That was the original word of mouth. Word of mouth has matured: instead of being flooded with rumors, you now get deluged with sales.
Viral Marketing Means Instant Marketing
- Viral Marketing is a central component of successful word of mouth campaigns. We locate major influencers, and then distribute your message via microsites, corporate and individual blogs, online videos, games, podcasts, Vcast, text messaging, and mobile media.
- Almost instantly, people are sharing your videos and games, discussing the benefits of your products and services. Over time, as the media gets passed on, you strengthen the bond with current customers while generating increased brand awareness and sales.
Community Marketing: Finding a Focused Audience.
- There are prospects everywhere with a natural inclination to buy your products and services. We find them in community sites, forums, blogs, and social networks, and through mobile media like wi-fi, mobile phones, and PSP.
- By targeting a focused audience, our community research provides more relevant feedback. And unlike traditional market research, you get honest judgments about your promotions and brand -- opinions that create enhanced messaging and more paying customers
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Before you leave, make sure you see these. |
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Webinar Library
Download podcasts, presentation decks, and watch SlideShares of WOMMA Webinars and Brand Council Webinars.
Visit the Library |
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WOM 101
Learn the art and science of creating effective marketing programs that get customers talking.
Download PDF |
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Ethics Toolkit
The WOMMA Ethics Toolkit defines best practices, baseline rules, and asks 20 questions to help you ethically comply.
Download PDF |
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Learn from the brands and agencies that successfully developed and measured WOM campaigns. Stand on the shoulders of these giants, use their lessons learned, and grow your WOM knowledge.
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31 Days of the Dragon
HP provided 31 HDX “Dragon” systems to 31 selected influencers for 31 days to give away to lucky readers of their sites. 31 top bloggers promoted the contest, HP, the HDX Dragon and each other, this has never happened before and it showed the collective power of a community banding together. Bloggers created and shared custom marketing materials, including a dedicated site, graphics, logos, videos and RSS feeds... more.. |
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The Atlas Solution: Stimulate the Economy, and Creating Buzz
The client is an upscale shopping center that opened just two years ago in the middle of a working class area of Queens, New York. An outdoor center, the owner found that the most difficult time of year was the post-holiday winter months. With the economy slumping in January ‘08, the Shops wanted to create something that would generate a lot of attention, speak directly to consumers concerns about the economy, and drive traffic to the center... more.. |
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