WOMMA Members

	GasPedal Word of Mouth Marketing Strategy and Training: The fastest way to get people talking about you 1. Master The Art of Word of Mouth Marketing You can have amazing word of mouth. GasPedal with help you learn to get people talking about you with best practices in word of mouth marketing, viral marketing, blogs, and buzz. Word of mouth marketing is something you can do very well. We'll help you be self sufficient, quickly, with simple-but-intense training, honest answers, and eye-opening ideas. GasPedal's fast, how-to marketing strategies are affordable, easy to execute, and deliver measurable ROI in 60 days. 2. Proven Results Dell, Sprint, Kimberly-Clark, TiVo, Sprint, Ralph Lauren, ABC, AIG, eBay, Cisco, and many more world-class companies are happy GasPedal clients. 3. You will be very good at this. Word of mouth marketing is effective, powerful, and generates real ROI. It's also fun, inspiring, and inexpensive. Your entire team will learn the basics of effective word of mouth marketing in our intense, fast workshops. When they do, you'll find your company a little more creative, a lot more energetic, and selling a bunch more stuff. In one day we'll give you comprehensive training in the core skills and essential concepts. We'll cover each of the key skills you need to know, in a custom-build crash-course that gets you started immediately. We'll even get into developing action plans and execution strategies. When we're done, you'll have programs you can execute the very next day. You'll start to see more word of mouth by the end of the week. And you'll be well on the road to a long-term sustainable word of mouth marketing program. Before you do anything else--before you invest in complicated campaigns, agencies, or tools--start with us. You'll know what to do, what you can do in house, and how to take it to the next level efficiently and effectively. Most important: This is inspiring, humanizing stuff. You will be excited and energized to execute the endless upside of evangelism. It's more fun to work at a company that people want to talk about. GasPedal www.gaspedal.com 312-932-9000 Contact: Andy Sernovitz, 312-932-9000

WOMMA Members

1. Member List
2. Update Your Member Profile!

School of WOM Sponsorship

Showcase your new product, meet your next client, make your company known at WOMMA’s School of WOM!

2010 Sponsorship & Exhibitor Packages

Search WOMMA

Buyers Guide & RFP Service

Find your next WOM vendor & expert company, or submit an RFP to member companies specializing in: Digital WOM, Research, Consulting, Offline WOM, or Communities.

Downloads

Before you leave, make sure you see these.

		Webinar Library Download podcasts, presentation decks, and watch SlideShares of WOMMA Webinars and Brand Council Webinars. Visit the Library

		WOM 101 Learn the art and science of creating effective marketing programs that get customers talking. Download PDF

		Ethics Toolkit The WOMMA Ethics Toolkit defines best practices, baseline rules, and asks 20 questions to help you ethically comply. Download PDF

Case Studies

Learn from the brands and agencies that successfully developed and measured WOM campaigns. Stand on the shoulders of these giants, use their lessons learned, and grow your WOM knowledge.

31 Days of the Dragon
HP provided 31 HDX “Dragon” systems to 31 selected influencers for 31 days to give away to lucky readers of their sites. 31 top bloggers promoted the contest, HP, the HDX Dragon and each other, this has never happened before and it showed the collective power of a community banding together. Bloggers created and shared custom marketing materials, including a dedicated site, graphics, logos, videos and RSS feeds... more..

The Atlas Solution: Stimulate the Economy, and Creating Buzz
The client is an upscale shopping center that opened just two years ago in the middle of a working class area of Queens, New York. An outdoor center, the owner found that the most difficult time of year was the post-holiday winter months. With the economy slumping in January ‘08, the Shops wanted to create something that would generate a lot of attention, speak directly to consumers concerns about the economy, and drive traffic to the center... more..