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George Mason University School of Management




George Mason University School of Management

Named the #2 national university to watch by U.S. News & World Report in 2009, George Mason University is an innovative, entrepreneurial institution with global distinction in a range of academic fields. Located in Northern Virginia near Washington, D.C., the Mason School of Management (SOM) educates future business leaders through world-class teaching, innovative academic programs and strategic business partnerships. With our curricula and research rooted in entrepreneurship, corporate governance and global business education, we prepare students for increased globalization through a range of academic programs and international alliances. We are ranked in the top 15 percent of all AACSB accredited business schools by U.S. News & World Report.

 

 
 
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Buyers Guide & RFP Service
Find your next WOM vendor & expert company, or submit an RFP to member companies specializing in: Digital WOM, Research, Consulting, Offline WOM, or Communities.
Downloads
Before you leave, make sure you see these.

This 25-page eBook examines the valuable word of mouth marketing trends presented through case studies and Keynotes at WOMMA Summit 2011.
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Best Practices Guidebook: WOM in the Customer Contact Center

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Webinar Library
Download podcasts, presentation decks, and watch SlideShares of WOMMA Webinars and Brand Council Webinars.
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WOM 101
Learn the art and science of creating effective marketing programs that get customers talking.
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Ethics Toolkit
The WOMMA Ethics Toolkit defines best practices, baseline rules, and asks 20 questions to help you ethically comply.
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Case Studies
Learn from the brands and agencies that successfully developed and measured WOMM campaigns. Stand on the shoulders of these giants, use their lessons learned, and grow your WOMM knowledge.

Building A Loyal Community for the Travel Channel
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ABC Studios Advisory Panel: It’s Emmy Time!
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