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Virtica Interactive




People talk; it’s human nature. You have customers that are talking about you. Social Media enables those customer conversations; referral programs channel that conversation into sales.

Virtica will teach you how to monetize the goodwill from your customer conversations. We will help you build word-of-mouth referral programs that motivate more customers to recommend your products and services.

Every customer has a lifetime sales value but they also have a referral value – they are not the same. Leveraging Customer Referral Value (CRV) produces incremental sales. Capturing that referral value can be difficult. Virtica will provides expertise, strategies and software tools to make it easy to proactively mine, execute and measure referral programs.

Why leave the most powerful advertising source, word-of-mouth referrals, to chance? Let us help you channel this powerful force into sales.

Learn more at www.verticainteractive.com

 

 
 
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Buyers Guide & RFP Service
Find your next WOM vendor & expert company, or submit an RFP to member companies specializing in: Digital WOM, Research, Consulting, Offline WOM, or Communities.
Downloads
Before you leave, make sure you see these.

This 25-page eBook examines the valuable word of mouth marketing trends presented through case studies and Keynotes at WOMMA Summit 2011.
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Best Practices Guidebook: WOM in the Customer Contact Center

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Webinar Library
Download podcasts, presentation decks, and watch SlideShares of WOMMA Webinars and Brand Council Webinars.
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WOM 101
Learn the art and science of creating effective marketing programs that get customers talking.
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Ethics Toolkit
The WOMMA Ethics Toolkit defines best practices, baseline rules, and asks 20 questions to help you ethically comply.
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Case Studies
Learn from the brands and agencies that successfully developed and measured WOMM campaigns. Stand on the shoulders of these giants, use their lessons learned, and grow your WOMM knowledge.

Building A Loyal Community for the Travel Channel
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ABC Studios Advisory Panel: It’s Emmy Time!
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