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Zocalo Group




Did you know:

* How people talk about and recommend your brand is the single most powerful determinant of whether they buy you, or your competitor.

Do you know:

* How people are talking about and recommending your brand right now?
* If your existing marketing efforts are maximizing the power of the recommendation?

Who we are:

* Chicago-based Zocalo Group is a full-service Word of Mouth and Social Media marketing agency that helps industry-leading brands go beyond mere "buzz" to fuel sustainable and measurable Word of Mouth - both online and offline.
* We are Omnicom's premier Word of Mouth and Social Media marketing agency
* We were built on the foundational belief that when people get better information, through people they get trust, they get better information, to help them lead better lives.
* We were recently declared the 2009 "New Media Agency of the Year" by The Holmes Report, a leading Public Relations industry publication, as well as winner of a Gold Tower Award for the "Best Social Media Campaign" by the Business Marketing Association.

How we can help:

* To drive and fuel sustainable word of mouth - both online and offline, we identify, enlist, encourage and empower the right people, in the right way and in the right places to talk about and recommend your brand.
* We integrate and optimize our programming with your existing marketing efforts to ensure maximum impact.
* We bring a holistic perspective and approach to understanding how information, content, ideas and recommendations are shared by word of mouth, through the Influencer Ecosystem.

Are you ready to put the power of sustainable word of mouth to work for your brand?

* Please visit us on the web at www.zocalogroup.com, in person at 200 East Randolph, 42nd Floor, Chicago, IL 60601, or talk to us immediately, through the contact info listed below:

Rich Taylor
VP Business Development
312-596-6342
rtaylor@zocalogroup.com
@richtaylorllc

Paul M. Rand
President/CEO
312-596-6272
prand@zocalogroup.com
@paulmrand

 

 
 
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This 25-page eBook examines the valuable word of mouth marketing trends presented through case studies and Keynotes at WOMMA Summit 2011.
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WOM 101
Learn the art and science of creating effective marketing programs that get customers talking.
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The WOMMA Ethics Toolkit defines best practices, baseline rules, and asks 20 questions to help you ethically comply.
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Case Studies
Learn from the brands and agencies that successfully developed and measured WOMM campaigns. Stand on the shoulders of these giants, use their lessons learned, and grow your WOMM knowledge.

Building A Loyal Community for the Travel Channel
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ABC Studios Advisory Panel: It’s Emmy Time!
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