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Comments from participants
I’ve been to a lot of conferences, but never have I seen more usable content fit into so short a time. It brought me and my organization face to face with the cutting edge of the marketing world. I can’t wait for WOMMA’s next event!
Great presentations and lively discussions, lots of information. There was a strong energy in the room and a passion for what we as marketers are trying to do.
The conference exceeded my expectations. We are already applying the new WOMMA metrics terminology into our practice and working to educate our clients so that we're speaking the same language. -- David Binkowski, Hass MS&L
This conference was a great discussion-starter and I look forward to the ongoing conversations on metrics, research, and strategies.
In a world of TiVo and rushing around, WOM is the future of advertising. This conference confirmed my beliefs and provided insight to quantifying this form of advertising.
I left the conference confident that I could work WOM into my marketing plans with its own budget and some recommendations on how to track its success.
I just wanted to say thank you very much for a job very well done on last week's WOMMA conference. I am proud to be a part of such a professional organization and look forward to many years of collaboration.
This was by far the best conference I have attended in recent years. It was invaluable to be surrounded by so many seasoned marketing professionals that share the same passion, vision and enthusiasm for word-of-mouth marketing. We have already started applying the learnings and measurement tools to Allrecipes.com’s 2005 marketing initiatives. -- Esmee Williams, Allrecipes.com
Great work in organizing and promoting the Research meeting.
It had tons of high energy and great presentations for such a young industry and organization. I doff my hat to you guys!
Word of Mouth has become a 'hot topic' in China (our marketplace) and so attending the WOMMA conference was a great overview of the areas and progress that has been occuring in the US on measurement and standards. -- Victoria Stull, Market China
The measuring word of mouth conference will make a measurable difference in our Word of Mouth Marketing efforts going forward. Joining other practitioners at the forefront of WOM thinking in a fast paced, but informative, and intimate program was invaluable. No doubt all participants are helping to continue spreading the word about WOMMA. -- Sean Glass, Higher One
If you attended the conference and would like to add your own testimonial, please go to http://www.womma.org/feedback.htm. Thanks! |
Companies that attended |