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Helping Non-Profits Use Word of Mouth

WOMMA's Peter Waldheim recently spoke at the 2005 Nonprofit Leadership Summit in Denver. Part of WOMMA's commitment to spread word of mouth marketing beyond the corporate universe, Peter explained how non-profits
can use WOM techniques to improve fundraising, turn supporters into evangelists, and build long-term commitments.

Posted by WOMMA Editor on June 21, 2005 11:05 AM |

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