Comments from participants
It was worth coming all the way from Japan.
-- Abe Akihito, Dentsu
It is very encouraging to find big consumer brands that are starting to use WOM as part of their marketing mix.
-- Gustavo Entrala, 101rpm
Unquestionably, WOMMA doesn't suck.
-- Matt Galloway, Thebasement.com
Anyone who is interested in marketing should specialize in WOM. It may be about the only kind of marketing that matters in a few years. And WOMMA id doing a great job guiding marketers to the 'real thing.'
-- Alvaro González-Alorda, Tribeca
One of the best aspects of the WOMMA conference was the format for the presenters. Throughout the day, various topics were addressed by groups of three panelists, all with backgrounds similiar enough to provide consistency but unique enough to provide insightful contrast.
-- Allison Gower, qtags
The WOMMA conference provided a valuable present day context for a marketing phenomenon that has existed for thousands of years. Overall, this first conference offered exceptional speakers, Q&A, and networking.
-- Mike Kelley, Market China
In an industry where our audience is our greatest asset, the WOMMA conference finally helped put us on the path to communicating with them in ways they will truly appreciate and make the provider/audience relationship even stronger.
-- Rich Lacy, E.W. Scripps Interactive Media
Congratulations on producing a fantastic event. It is a very exciting time and you have pulled together a remarkable group of people to drive the momentum.
-- Gaylene Nagel, Electronic Arts
The WOMMA conference was full of insightful ideas and real world applications that truly inspired me to integrate WOM in future strategic campaigns.
-- Nicole Rannou, CK Communications
WOM has become a key medium to communicate with people. Learning to manage and capitalize on it gives us a competitive advantage.
-- Maria Rodriguez, Cerveceria Regional
The format was awesome. The day flew by!
-- Melanie Szlucha, Competitrack
It's exciting to be a part of something that started newly but will be huge.
-- Renan Tavukcuoglu, OYKU Advertising Agency
It was the first of its kind in the US and probably around the world (I flew in from Asia). Great, approachable speakers covering all you would want to know about WOM in a little more than a nutshell.
-- Jessica Wawoe, Wunderman
What I have learned here is incredibly valuable. I will take it and apply the info I have learned to the company I work for.
-- Lindsay Wieczorek, WebRing
If you attended the conference and would like to add your own testimonial, please go to http://www.womma.org/feedback.htm. Thanks! |
Companies that attended
101rpm
3am Labs
A&E Television
Ad Innovator/Digital Media Strategies
Advance Brands
Adweek
Agency.com
Alloy Media + Marketing
American Express
AMI
Amore Pacific
AOL
Apple Computer
Arc Worldwide
Arnold Worldwide
Ars Publicidad Venzuela, S.A.
ASR Designs Limited
Associated
Audible
Bausch & Lomb
BBDO Detroit
Beck Ag Com
Bos Advertising
Boston Consulting Group
Brains on Fire
brandthis
Brandweek
Buena Vista Home Entertainment
Burson-Marsteller
buySAFE
Buzzmarketing
BuzzMetrics
Byte Interactive
BzzAgent
Campagne Associates
CEI-Star
Cendant
Cercone Brown Curtis
Cerveceria Regional
Cerveria Regional
Ciceron
Citrix Online
CK Communications
ClickZ
ClubMom
coBRANDiT
Cold Stone Creamery
CommonHealth
Competitrack
Conference Calls Unlimited
Connectiv Media
Connell Donatelli
Consultant
Creating Customer Evangelists
Cyberbred
DEI Worldwide
DENTSU
DiamondCluster Consulting
DIG Business Design Inc.
Digital Voodoo
Disc Makers
Do You Zoom
DuPont
E.W. Scripps Interactive Media
Edelman
Element 79 Partners
Emergence PR
Endeavor Realty
FanPimp
Fidelity Investments
Fido Solutions
Figleaves.com
Fiskars
GE
General Mills
Gfk NOP
Gillespie
GlaxoSmithKline
globalWORKS
Grady Britton
Hadrian's Wall
Hagen and Partners
Hallmark Cards
Higher One
IBM
ICE.com
iKarma
iMedia Connection
Informative
Intelliseek
Intuit
iSi DENTSU of America
Johnson & Johnson Pharmaceutical Services
Jupiter Research
Kaava
Ketchum Communications
Kitchen Magic
Krueger Direct/Interactive
Liberty One
Lucid Marketing
Lumin
Malone Advertising
March of Dimes
Market China
Market Navigation
Marketing to Women Online
Martin Williams
McCann Erickson
mediaedge:cia
MerchantCircle
Microsoft
Millward Brown
MMSS
MotiveQuest
NextWorth Solutions
Nokia
Northlich
On Message Communications
Opera Telecom USA
Organizacion Diego Cisneros
OYKU Advertising Agency
Peppers & Rogers Group
Pepsi-Cola
Portfolio / Penguin Group
Presidio STX
ProFlowers
qtags
Rejection Hotline
Rowland Communications
SIGG USA
SMG IP
SONY BMG Music Entertainment
Squad/Biz Bizz
Starcom MediaVest Group
Start Up Nation
Strategic Marketing Solutions
Sunny Bates Associates
Swiss Medica
TaylorMade-adidas golf
TBWA/ChiatDay
The Absolut Spirits Co.
The Atlantic Monthly
The ClickZ Network
The Fish Can Sing
The Phelon Group
The Picture People
The Spark Agency
TheLadders.com
Tickle
Tribeca
True North
Umbria
Valassis
Verizon Wireless
Walt Disney Co.
Walt Disney Parks & Resorts
Warp Speed Marketing
Webdate
WebRing
Wegmans Food Markets
Whatsnextonline.com
Wunderman
XanGo
Yahoo!
Young & Rubicam PR
Young Isaac
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