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Most Internet Users Share Content Via Email

Eighty-nine percent of Internet users share content via email, according to a Sharpe Partners study on viral marketing, and they do it often. More than half (63%) shared content at least once a week, and 25% shared almost daily. Ranked from most to least, the most popular content shared by email was:

1. Humor
2. News
3. Health care and medical information
4. Religious and spiritual material
5. Games
6. Business and personal finance information
7. Sports/hobbies

Source: Sharpe Partners, "Viral Marketing Survey".

Read the press release

Posted by WOMMA Editor on May 15, 2006 11:01 AM

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