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Social Nets Dominate Online Activity Worldwide

Thirty percent of South Koreans are members of social networking site Cyworld, according to Ipsos Insight's annual study "The Face of the Web." The study also found that 20% of internet users worldwide have visited a social networking site in the previous 30 days. Fifty-five percent of Korean internet users reported visiting a social networking website in the previous 30 days, and 24% of U.S. internet users reported that they had visited a social networking site in the same time period.

Other findings:

* Two-thirds of all internet users worldwide who have ever visited social networking sites had done so in the past 30 days.

* 36% of U.S. internet users have watched a video stream online -- up from a reported 28% last year.

* 34% of internet users worldwide have watched a video stream online -- up from a reported 31% last year.


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Posted by WOMMA Editor on September 13, 2007 10:03 AM

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