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WOMMA is the official trade association for the word of mouth marketing industry. Our members are the experts and innovators who have mastered the art and science of creating genuine customer enthusiasm, amplifying it, and sharing it with future fans. Our mission is to build a thriving profession based on best practices, effective standards, and ethical leadership. If you're doing word of mouth marketing, you belong in the Word of Mouth Marketing Association. Join WOMMA to take advantage of our exclusive member benefits, and build your reputation as an industry innovator. Join today
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Most people like coffee, including Democrats and Republicans. However, depending on your loyalty, the cup may be half-empty or half-full. 7-Eleven is providing coffee drinkers the ability to weigh in on their favorite candidate by choosing one of two 7-Election coffee cups. Not exactly scientific in nature, 7-Eleven boasts having predicted the results of the 2000 and 2004 campaigns.
Some companies have banned individuals from using social tools on company time. Others have taken a contrary perspective, and have injected social networks into the corporate culture. The popular technology used by millions of people to share ideas and photos on MySpace, Facebook, LinkedIn, and others, is catching on at companies to improve productivity and communication among workers.
ASAPS, the leading professional society of board-certified plastic surgeons specializing in cosmetic procedures, has announced a partnership agreement with RealSelf.com. The partnership will provide consumers access to more accurate, timely, and realistic information about cosmetic procedures. The partnership agreement lays the foundation for ASAPS and its 2,400 board-certified plastic surgeons to provide answers to the thousands of community-generated, cosmetic procedure-related questions posted on RealSelf.com
Read Write Web recently asked 20 bloggers and social media consultants what kind of money they make with their blogging gigs. The agreement was for RRW to not disclose their names, and for the bloggers themselves to be honest about their earnings. The results revealed that the average rate on a per-post basis is $25, though some reported to make as little as $10 and as much as $80.
In an effort to build awareness of its brand and acquire new customers, Diapers.com, number 231 in the Internet Retailer Top 500 Guide, has created the Diapers widget. Targeting mothers of young children, the widget, plugged into e-mails, allows Diapers.com to embed in an email a set of links that allow recipients of the email to easily share content of that email on their Facebook or MySpace page.
