Spreading the word is what we do!

Email addresses of you and your friends will always be kept private. We will never share them, ever. We will not use them for any purpose but to send this recommendation.

Peter Waldheim, Interim CEO, Word of Mouth Marketing Association

Peter Waldheim, Interim CEO, Word of Mouth Marketing Association Picture

Shortly following WOMMA's official inception in 2004, Peter signed-on as the organization's Senior Strategist, involving him in a wide range of organizational activities including membership, public affairs, and helping to represent the industry in Washington, D.C.

Prior to his WOMMA involvement, Peter had been actively "spreading the word" for more than three decades, employing the internet, direct marketing, social networks, and personal presentations to frame messages, engage people, embrace activists, build coalitions, and market ideas to the American public.

Highlights of Peter's career include serving as a consultant to 80+ nonprofit organizations, as well as a variety of political candidates and organizations, including 20 U.S. senators. In the corporate world, he has served as the CEO for the Association for Interactive Media, where he worked with top executives from such companies as Microsoft, IBM, Intel, NBC, DreamWorks, Time Warner, MTV Networks, and others.

In recent years, Peter has co-managed global outreach programs for Holocaust restitution, been appointed by once-Senate Majority Leader Tom Daschle to serve on two committees advising Senate Democrats on both public interest and political issues related to the internet, and redesigned online strategy and operations for the Democratic Congressional Campaign Committee.

« Neal Stewart, Director of Marketing, Flying Dog Brewery / All Speakers / Lionel Menchaca, Digital Media Manager, Dell »