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Special thanks to:
Dave Evans, HearThis.com, for producing our amazing podcast, Conference Calls Unlimited for the podcast hosting call-in service, and the fanstic WOMMA members who have volunteered their time and energy to make this all happen.

Editors:
Dana Vanden Heuvel, Jennifer Nastu, and the WOMMA staff.

Home > Conference Updates
« New Speaker: Laurie Blum, Best Buy « » Podcast: Kevin Burke on Marketing to Moms »


New Speaker: Kevin Burke, Lucid Marketing

Kevin's specialty is connecting todays' moms with todays' brands. So, it's no surprise that Kevin will be leading a how-to at WOMBAT on How To Get Women Talking! If women are in your target demographic, this session is not to be missed!

Kevin Burke founded Lucid Marketing in 1998 to lead brand marketers in strategizing and implementing marketing programs that build successful relationships with customers. He's helped consumer brands build millions of lasting relationships with their customers by putting the customers' needs and emotions first.

Today, as Lucid's president, Kevin works with several of the world's premier brands to provide marketing solutions that build relationships, relevance, and trust with mothers.

Posted on 12/23/05 | 0 Comments | Link


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Word of Mouth Marketing Summit 2

Conference Updates

43 Ideas You can Implement Tomorrow -- the Handout

WOMBAT 2 Videos are Up

Special thanks from WOMMA

Paul Rand: As Good As It Gets

43 Ideas You can Implement Tomorrow (REVISED: LIST AVAILABLE IN COMMENTS FROM MICHAEL RUBIN)

New Speaker: Howard Kaushansky, Umbria

New Speaker: Manisha Gupta, Cafepress.com

New Speaker: Kira Wampler, Intuit

more...

How-To Lessons

How-To: Synthesizing Oral Communication

How-To: Joining the Conversation

How-To: Putting Secret Insights into Practice

How-To: Creating Advocate Communities

How-To: Confronting Your Fear of Corporate Blogging

How-To: Achieving Clique-Through With Small Groups

more...

Podcasts

WOMBAT 2 Videos are Up

Podcast: eMarketer's Geoff Ramsey on Emerging Trends in Word of Mouth Marketing

Podcast: Dan Buczaczer on Obstacles to WOM Adoption

Podcast: Virgil Simons on Building Grassroots WOM

Podcast: Zane Safrit on Employee-Driven WOM

Podcast: Sean Glass, Chris LaConte on Negative Buzz

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