Podcast: eMarketer's Geoff Ramsey on Emerging Trends in Word of Mouth Marketing
In this podcast, eMarketer CEO Geoff Ramsey talks about the trends driving the emergence of word of mouth as a prime marketing channel. He also explains how WOM can be effective as a strategy across various sectors.
As the co-founder of eMarketer, Geoff has become a well-known expert on e-business trends, using statistics and analysis to drive home points about the Internet's advertising and marketing potential for companies. He is on the cutting edge of new research statistics, trends and best practices covering every aspect of the Internet, e-business and online marketing.
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