During Wednesday's session on corporate blogging, Debbie Weil mentioned an informal survey that she sent out to her email newsletter list, asking them questions about blogging. Debbie offered a few stats during her talk, and I followed up with her after the show to get some more information on what she learned.

Debbie sent the survey to her 18,500 newsletter subscribers, a mix of corporate and small business marketers worldwide. As of Thursday, she had received 301 responses and was hoping for a total of 1,000. "I find that the results don't change much, though, so the stats below will remain pretty much the same," she says.

Here's what she found:

On launching a blog:
-72% of respondents say they've considered launching a corporate blog

Biggest concerns about launching and maintaining a corporate blog:
-60% cite the time it would take to write as their biggest concern
-57% worry what to write about
-36% worry about the time to review comments
-34% are concerned about who should write the blog

On corporate blogs in general:
-83% say blogs are NOT a fad
-69% say blogs wil become a must-have corporate marketing and communications tool

On use of RSS (Note from Debbie: "There's still not widespread adoption on this. Results are very similar to what I got a year ago."):
-55% say they've downloaded an RSS newsreader or subscribed to a
Web-based RSS service like Bloglines
-only 38% say they're reading blogs via RSS.