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Special Announcement #2> Free eMarketer Report for WOMMA Members

Special Announcement #2>
Free eMarketer Report for WOMMA Members:
Nearly Half of Online Marketers Use WOM Campaigns
------------------------------------------------

eMarketer's new Word of Mouth Marketing report, published
in association with WOMMA, reveals a wealth of statistics
and research that attest to the growth of word of mouth
marketing. This new report has 38 charts and analyzes data
from hundreds of sources.

WOMMA members get this report free, $165 for non-members

After analyzing data from hundreds of sources and
interviewing word-of-mouth marketing experts to measure the
influence, effectiveness and extent of word of mouth
marketing efforts, eMarketer estimates that nearly half of
online marketers will engage in some form of word of mouth
or viral campaign this year. eMarketer expects that a
majority of digital marketers will use word of mouth next
year.

More info:
http://www.emarketer.com/womma

http://www.womma.org/emarketer.htm

Posted by WOMMA Editor on November 3, 2005 3:18 PM

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