Warning This is old content! The Womnibus Blog has been retired. For the new stuff, visit The WOMMA Word.

Skip to Content | Skip to Navigation

Learn about Word of Mouth in our Great Email Newsletters!
WOMMA Action Items
Stay in the loop with deals and opportunities
Womnibus Weekly
The latest, greatest WOM strategies and successes
Send info on joining WOMMA

Your Email:


Your email is private

See Something Here Worth Talking About? Spread the Word — It's What We Do!

Privacy Notice

The information sent in this email will remain private, though WOMMA reserves the right to moderate all messages. WOMMA never releases, shares, or sells email addresses. Data collected are not shared with other organizations, are kept private at all times, and are never released to outside parties.

 

← Previous | Womnibus Home | Next →

Is Word of Mouth the Future of Fundraising?

With so many holiday season fundraising efforts, it can be difficult for any individual group's message to be heard. Keep A Child Alive, a non-profit that works to bring AIDS medicines to Africa. The organization released a benefit single on the iTunes Music Store and is donating all the proceeds to AIDS relief. According to Marc Schiller of Electric Artists, the difference here is that all promotion is being done solely by word of mouth via blogs and emails. No traditional advertising has been involved.

More info:
http://www.keepachildalive.org/news_press.shtml

http://www.electricartists.com/corporate/news/20051201122645/

Posted by WOMMA Editor on December 9, 2005 2:24 PM

← Previous | Womnibus Home | Next →