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Singer Asks Fans to Design Her Next Cover

At WOMMA's WOMBAT 2 conference, Jackie Huba showed a music video from pop singer Shakira that featured clips contributed by fans. Another singer, Janet Jackson, is going a similar route using consumer-generated media. She is asking fans to design the cover of her next album "20 Years Old". Photos of the artist have been made available at the site and galleries setup so fans can share their inspirations with others. While the contest doesn't guarantee a hit album, it does something two other things that are just as important: reward the long-time fans with a personal connection from the artist and get people talking about something other than "wardrobe malfunctions".

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Posted by WOMMA Editor on July 24, 2006 8:43 AM

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