WOMMA Announces Exciting Event, Speakers, Ethics Tool
WOMMA is enriching the word of mouth marketing world this week with three exciting, hot-off-the-press announcements. Don't miss our:
--> Word of Mouth Research Symposium in Washington, D.C., on Dec. 11, 2006. This is the place to be for all the latest numbers, measures, and metrics in WOM.
--> Ethics Assessment Tool, which includes 20 simple questions to help marketers stop unethical word of mouth campaigns before they start.
--> Word of Mouth Marketing Summit, Dec. 12-13, featuring these groundbreaking authors:
* Jackie Huba, author, "Citizen Marketers"
* John Moore, author, "Tribal Knowledge"
* Debbie Weil, author, "The Corporate Blogging Book"
* Jon Berry, author, "The Influentials"
* George Silverman, author, "The Secrets of Word-of-Mouth Marketing"
* Greg Stielstra, author, "PyroMarketing"
* Rex Briggs, author, "What Sticks"
* Andy Sernovitz, author, "Word of Mouth Marketing"
